The author of this article is the EVP of BTS USA, managing director of BTS Interactive and also heads the Global Marketing for BTS. He places the article in the context of the present corporate environment which is quite harsh on CEOs, he goes on to state that majority of the CEOs are terminated not because they lack vision or are unable to formulate good strategies. Their biggest challenge is successfully transforming strategy into results. This is where most CEOs are not able to mobilize their organization into a unified entity following the same goals.

Source: Cheif Executive