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Disney Tackles Major Theme Park Problem: Lines

Brief Date: 
13th Jan 2011
Brief Author: 
Brooks Barnes

Fascinating details about how Disney uses technology to control the smallest of details so that
its customers could continue to have a great experience in the “Happiest Place on Earth”. They include technicians observing queues and coming out with ways to make them move faster or to offer guests alternatives and even on the spot entertainment while they wait. Other behind-the-scenes activities include analyzing flight bookings, hotel reservations and historic attendance data to determine ride capacities.

Source: NY Times


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